To design a branded practice name plate for The Gentle Touch, which would also be in keeping with their historic premises. The sign needed to include practice opening times, contact information, and a list of all the clinical staff with their qualifications which could be updated to allow for expansion.
I chose materials which would give the natural appearance of wood and metal to suit the building, while also being hard-wearing enough to withstand being outdoors. The information is printed directly onto individual name plates to allow for later updates and to make sure the colours are on brand.
The design is kept as simple as possible, using just blue and white and The Gentle Touch’s brand typeface.