portfolio | Graphic design for Takeda Cambridge
Takeda Cambridge ran an open competition for a graphic design they could use on their new breakfast bar.
Takeda Cambridge is a subsidiary of Japan’s leading pharmaceutical company, so it seemed appropriate to create a design with a Japanese feel. Given the intended placement of the design on a breakfast bar I decided to create a Japanese tea ceremony for chemists.
Packets of ‘tea’ are lined up along a series of shelves, with the sort of equipment that you might find in a science laboratory being used to brew it. Two Japanese ladies wait amongst a bonsai-style tree, fans, and origami birds and butterflies, ready to serve thirsty visitors a reviving cup of tea.
A range of traditional Japanese-style patterns and bright colours are used to render all the various objects in the graphics giving them a colourful and modern appearance.
Read more about this project in my blog post, Competition entry is ‘the best’!