Lettica designed a brochure and flyer for the Association of Heads of University Administration

Brochure & flyer for AHUA


Pickle Jar Communications commissioned me to design a brochure detailing training and support options available from the Association of Heads of University Administration, and a flyer promoting associate membership.


Working within AHUA’s recently-updated brand guidelines, I designed a brochure which presents the training and development options as clearly as possible.

I used a small, carefully-selected subset of AHUA’s brand colour palette in order to give the materials a professional feel.

Using AHUA’s key brand colour (red) I created an information hierarchy, and signposting for more information/next steps which is applied consistently across the brochure and flyer.